Finanzklar project cover
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Digital / 2026

Finanzklar.

Finanzklar makes complex financial decisions understandable. For Germany's 2027 pension reform, La Commune designed and developed a platform that turns a dense policy shift into clear guidance, comparison tools, and a direct route to advice.

Industry
Financial advisory
Scope
Website design / Development / Comparison tools / Financial UX
Engagement
Financial comparison platform
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Finanzklar expert directory with six financial advisers presented in portrait cards
Finanzklar calculator comparing Riester outcomes with the Altersvorsorgedepot

The challenge

The new retirement model asks people to understand unfamiliar rules, costs, state support, investment choices, and the decision to remain with or move beyond Riester. The platform had to simplify that change without weakening the credibility Finanzklar had built through years of public financial education.

We organized the experience around four practical jobs: understand the reform, calculate personal outcomes, compare providers, and speak to an adviser. Plain-language editorial content sits alongside interactive calculators, ranked comparison tables, visual projections, and carefully placed consultation prompts.

Finanzklar comparison table ranking retirement depot providers by cost and projected return
01 / System study
Finanzklar editorial page explaining private retirement planning and the 2027 reform
02 / System study

Outcome

Finanzklar now has a focused platform for an important transition: useful before a consultation, credible during comparison, and structured to grow as regulation and provider offers evolve.

The system was built to remain useful after launch, with clear rules the team can carry into future work.

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Finanzklar customer testimonial presented beside an adviser portrait
03 / Working system
Finanzklar projection chart comparing an Altersvorsorgedepot with an ETF savings plan
04 / Working system
la commune

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